Case Study Categories: PE Portfolio

Through market segmentation research, Azurite built and delivered a database of prioritized global prospects. We specifically focused on defining prospects’ server platform usage as a key to prioritization.  With machine learning and propensity modeling, we prioritized top prospects by conversion likelihood and potential value. The resulting segmentation allowed for industry targeting and messaging. The account … Read more

Azurite built and delivered a database and segmentation of student counts and associated school finances for all U.S. charter and public schools. The dataset didn’t exist anywhere else and allowed our client to quantify the deal target’s exact market share, penetration and total addressable market size. The bottom-up dataset exposed a major gap in the … Read more