Azurite Consulting is the only full-service research firm that recruits every respondent from scratch using our in-house team and machine learning methods. Our unique methodology and unparalleled data quality sets us apart from other providers–and keeps our clients coming back.
Founded in 2017 by ex-McKinsey & Company consultants, Azurite’s mission is to transform the value of primary research. Realizing the lack of quality in the industry, our founders innovated a new approach to produce the best, highest-quality data and results for our clients.
Now Azurite is one of the most trusted, fastest-growing B2B research firms, delivering impeccable quality studies that provide dependable data and clear direction on any business decision.
Our commitment to our clients
Eli Diament is the founder and Managing Director of Azurite Consulting. Eli founded Azurite in 2017 with the goal of revolutionizing the world of primary research by innovating a new approach to produce better, higher-quality data for clients. Under Eli’s leadership, Azurite is the only B2B research provider that manages every step in the research process–and recruits every respondent set from scratch.
Prior to founding Azurite, Eli was at McKinsey & Company for six years, focusing on Strategy, Operations and Sustainability. Previous to that, Eli was at Oliver Wyman, focusing on front-office and back-office operations for B2B and B2C clients. He holds a Master of Engineering Management from Tuck / Thayer School of Engineering, a Bachelor’s of Environmental Engineering from Thayer and a BA degree in both Environmental Engineering and Environmental Earth Sciences from Dartmouth College.
Michael Janov is a senior leader at Azurite Consulting, where he leads Azurite’s operations in deploying surveys. Since joining the team in 2019, he has created a suite of proprietary tools that enable Azurite to deliver unparalleled insights to clients. Michael’s time at McKinsey & Company has played a significant role in his leadership style and approach to insights at Azurite.
At McKinsey, he devoted his time to Global M&A Transactions, specializing in the industrial and B2B sectors. Michael also previously worked in the Group Strategy team at Qantas Airways and holds an M.B.A from INSEAD as well as a B.S. in Mechanical Engineering from UNSW (Australia).